Press Release

CBL Properties Celebrates Grand Opening of Redevelopment at Brookfield Square in Milwaukee, Wisconsin

Company Release - 10/24/2019 4:15 PM ET

CHATTANOOGA, Tenn.--(BUSINESS WIRE)-- CBL Properties (NYSE:CBL) today marked the completion of the Sears redevelopment at Brookfield Square in Milwaukee, Wisconsin, with a ribbon cutting and VIP event. Construction on the approximately 120,000-square-foot project, which included razing the entire Sears building, began in April 2018 and delivered new-to-market dining, entertainment, and other uses to the property.

“We are thrilled to introduce WhirlyBall and Movie Tavern by Marcus to Wisconsin at Brookfield Square,” said Michael Lebovitz, president, CBL Properties. “These dynamic uses are part of CBL’s strategy to transition our properties from traditional malls to suburban town centers.”

Lebovitz added, “These entertainment venues, coupled with additional dining options, retail, medical office and fitness, as well as the City of Brookfield’s future hotel and conference center, further solidify Brookfield Square as a destination in the market.”

CBL proactively purchased the Sears building at Brookfield Square with a portfolio of four other Sears buildings and two Sears Auto Centers in January 2017. Redevelopments of the Sears Auto Centers at Northgate Mall in Chattanooga, Tennessee, and Volusia Mall in Dayton Beach, Florida, were completed in early 2019 and delivered new-to-market dining options to each property. A redevelopment of a former Sears building at Hamilton Place is currently under construction with a planned opening in spring 2020. Redevelopments on the remaining three Sears locations are in various stages of planning, and announcements will be made as plans are finalized.

About Brookfield Square
Brookfield Square is a one-million-square-foot shopping center located off I-94 at Moorland Road. The property offers the only WhirlyBall and Movie Tavern by Marcus Theatres in the state of Wisconsin, is anchored by JCPenney and Barnes & Noble Booksellers, and features a 600-seat Food Court. Specialty retailers and restaurants include Uncle Julio’s, Outback Steakhouse, Cooper’s Hawk Winery & Restaurant, Ethan Allen, The North Face, Buckle, Express, Torrid, francesca's, H&M, LOFT, Rogers & Hollands, Victoria's Secret, Club Champion, and The Walking Company. For more information, visit the mall website at Brookfield Square is owned and operated by CBL Properties [NYSE:CBL].

About CBL Properties
Headquartered in Chattanooga, TN, CBL Properties owns and manages a national portfolio of market-dominant properties located in dynamic and growing communities. CBL's portfolio is comprised of 108 properties totaling 68.2 million square feet across 26 states, including 68 high-quality enclosed, outlet and open-air retail centers and nine properties managed for third parties. CBL continuously strengthens its company and portfolio through active management, aggressive leasing and profitable reinvestment in its properties. For more information visit

Investor Contact: Katie Reinsmidt, Executive Vice President & Chief Investment Officer, 423.490.8301, [email protected]
Media Contact: Stacey Keating, Director of Public Relations & Corporate Communications, 423.490.8361, [email protected]

Source: CBL Properties