SEACOAST BANKING CORPORATION OF FLORIDA -- Investor Relations -- Deposit Marketshare

Deposit Marketshare
SEACOAST BANKING CORPORATION OF FLORIDA (NASDAQ - SBCF)

Deposit Market Share for Selected Markets
Pending Ownership, including Bank, Savings Bank, Thrift Branches
Ownership as of 5/17/2013, Branches and Deposits as of 6/30/2012

STATE: Florida
2012 Rank	2011 Rank	Institution (Headquarters)	Type	2012 Number of Branches	2012 Total Deposits in Market ($M)	2012 Total Market Share (%)	2011 Total Deposits in Market ($M)	2011 Total Market Share (%)
1	1	Bank of America Corp. (NC)	Bank	629	77,764.2	18.73	78,459.1	19.43
2	2	Wells Fargo & Co. (CA)	Bank	650	69,007.3	16.62	63,975.6	15.84
3	3	SunTrust Banks Inc. (GA)	Bank	545	42,603.2	10.26	42,869.5	10.61
4	4	Regions Financial Corp. (AL)	Bank	375	18,642.9	4.49	19,259.2	4.77
5	5	BB&T Corp. (NC)	Bank	327	16,494.6	3.97	16,075.2	3.98
6	6	JPMorgan Chase & Co. (NY)	Bank	350	15,309.0	3.69	12,036.9	2.98
7	7	Citigroup Inc. (NY)	Bank	54	12,809.2	3.08	11,081.8	2.74
8	8	EverBank Financial (FL)	Bank	17	10,841.4	2.61	9,940.3	2.46
9	10	Toronto-Dominion Bank	Bank	176	8,516.3	2.05	8,020.1	1.99
10	12	BankUnited Inc. (FL)	Bank	98	8,005.8	1.93	6,949.5	1.72
31	32	Seacoast Banking Corp. of FL (FL)	Bank	34	1,695.5	0.41	1,699.4	0.42
		Total for institutions in market		5,582	415,234.7		403,892.5

COUNTY: Martin, FL
2012 Rank	2011 Rank	Institution (Headquarters)	Type	2012 Number of Branches	2012 Total Deposits in Market ($M)	2012 Total Market Share (%)	2011 Total Deposits in Market ($M)	2011 Total Market Share (%)
1	1	Seacoast Banking Corp. of FL (FL)	Bank	8	717.3	19.86	735.9	20.64
2	2	Wells Fargo & Co. (CA)	Bank	9	684.7	18.96	568.0	15.93
3	3	Bank of America Corp. (NC)	Bank	7	488.2	13.52	506.0	14.19
4	5	Gulfstream Bancshares Inc. (FL)	Bank	1	234.3	6.49	238.2	6.68
5	4	PNC Financial Services Group (PA)	Bank	7	231.8	6.42	286.7	8.04
6	7	BB&T Corp. (NC)	Bank	5	231.7	6.42	217.5	6.10
7	6	SunTrust Banks Inc. (GA)	Bank	6	218.7	6.06	223.2	6.26
8	8	BankUnited Inc. (FL)	Bank	3	213.9	5.92	183.3	5.14
9	9	Toronto-Dominion Bank	Bank	4	157.7	4.37	154.6	4.34
10	10	Northern Trust Corp. (IL)	Bank	1	124.8	3.46	118.2	3.31
		Total for institutions in market		61	3,610.7		3,564.7

MSA: Port St. Lucie, FL
2012 Rank	2011 Rank	Institution (Headquarters)	Type	2012 Number of Branches	2012 Total Deposits in Market ($M)	2012 Total Market Share (%)	2011 Total Deposits in Market ($M)	2011 Total Market Share (%)
1	3	Wells Fargo & Co. (CA)	Bank	16	1,122.2	16.28	880.4	12.94
2	1	Seacoast Banking Corp. of FL (FL)	Bank	14	1,006.1	14.59	1,027.8	15.11
3	2	Bank of America Corp. (NC)	Bank	14	922.4	13.38	937.2	13.77
4	4	PNC Financial Services Group (PA)	Bank	18	717.4	10.41	844.7	12.41
5	5	Toronto-Dominion Bank	Bank	11	629.3	9.13	639.7	9.40
6	6	SunTrust Banks Inc. (GA)	Bank	12	618.9	8.98	606.4	8.91
7	7	BankUnited Inc. (FL)	Bank	4	368.3	5.34	348.9	5.13
8	8	BB&T Corp. (NC)	Bank	10	362.0	5.25	345.0	5.07
9	9	Gulfstream Bancshares Inc. (FL)	Bank	2	338.6	4.91	335.8	4.93
10	10	JPMorgan Chase & Co. (NY)	Bank	7	270.7	3.93	225.3	3.31
		Total for institutions in market		131	6,894.9		6,804.0

COUNTY: Saint Lucie, FL
2012 Rank	2011 Rank	Institution (Headquarters)	Type	2012 Number of Branches	2012 Total Deposits in Market ($M)	2012 Total Market Share (%)	2011 Total Deposits in Market ($M)	2011 Total Market Share (%)
1	1	PNC Financial Services Group (PA)	Bank	11	485.6	14.79	558.0	17.23
2	2	Toronto-Dominion Bank	Bank	7	471.6	14.36	485.1	14.97
3	5	Wells Fargo & Co. (CA)	Bank	7	437.5	13.32	312.5	9.65
4	3	Bank of America Corp. (NC)	Bank	7	434.2	13.22	431.2	13.31
5	4	SunTrust Banks Inc. (GA)	Bank	6	400.2	12.18	383.2	11.83
6	6	Seacoast Banking Corp. of FL (FL)	Bank	6	288.8	8.79	291.9	9.01
7	10	JPMorgan Chase & Co. (NY)	Bank	5	155.5	4.73	127.2	3.93
8	7	BankUnited Inc. (FL)	Bank	1	154.4	4.70	165.6	5.11
9	9	BB&T Corp. (NC)	Bank	5	130.4	3.97	127.5	3.94
10	11	Gulfstream Bancshares Inc. (FL)	Bank	1	104.3	3.18	97.6	3.01
		Total for institutions in market		70	3,284.2		3,239.3

COUNTY: Indian River, FL
2012 Rank	2011 Rank	Institution (Headquarters)	Type	2012 Number of Branches	2012 Total Deposits in Market ($M)	2012 Total Market Share (%)	2011 Total Deposits in Market ($M)	2011 Total Market Share (%)
1	1	Wells Fargo & Co. (CA)	Bank	6	737.6	21.92	897.7	25.17
2	2	PNC Financial Services Group (PA)	Bank	10	534.7	15.89	667.2	18.70
3	3	Bank of America Corp. (NC)	Bank	7	434.4	12.91	448.2	12.57
4	5	Northern Trust Corp. (IL)	Bank	1	355.1	10.55	310.0	8.69
5	4	SunTrust Banks Inc. (GA)	Bank	6	334.1	9.93	353.9	9.92
6	6	Seacoast Banking Corp. of FL (FL)	Bank	6	198.2	5.89	199.6	5.60
7	7	Toronto-Dominion Bank	Bank	3	162.7	4.83	140.8	3.95
8	9	BankUnited Inc. (FL)	Bank	2	159.9	4.75	131.3	3.68
9	8	Marine B&TC (FL)	Bank	2	128.8	3.83	133.3	3.74
10	10	JPMorgan Chase & Co. (NY)	Bank	2	90.4	2.69	69.2	1.94
		Total for institutions in market		54	3,364.7		3,567.1

COUNTY: Okeechobee, FL
2012 Rank	2011 Rank	Institution (Headquarters)	Type	2012 Number of Branches	2012 Total Deposits in Market ($M)	2012 Total Market Share (%)	2011 Total Deposits in Market ($M)	2011 Total Market Share (%)
1	1	Seacoast Banking Corp. of FL (FL)	Bank	2	116.9	24.84	111.8	23.70
2	2	Bank of America Corp. (NC)	Bank	1	101.1	21.47	98.9	20.95
3	3	SunTrust Banks Inc. (GA)	Bank	1	64.8	13.77	64.4	13.64
4	4	PNC Financial Services Group (PA)	Bank	1	46.8	9.95	57.2	12.12
5	5	Toronto-Dominion Bank	Bank	1	45.1	9.58	46.7	9.90
6	7	CenterState Banks (FL)	Bank	1	36.0	7.65	27.7	5.87
7	6	Regions Financial Corp. (AL)	Bank	1	35.3	7.49	44.4	9.40
8	8	HCBF Holding Co. (FL)	Bank	2	24.7	5.25	20.9	4.42
		Total for institutions in market		10	470.7		471.9


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