PORTLAND, Ore.--(BUSINESS WIRE)--
Bank, a subsidiary of Umpqua Holdings Corporation (NASDAQ:UMPQ),
joins bankers nationwide to celebrate National Teach Children to Save
Day (NTCTSD) on Tuesday, April 21. Founded by the American Bankers'
Association Education Foundation (ABA), NTCTSD educates youth about the
importance of saving. This year, the ABA is calling on the more than two
million bankers in the U.S. to help it educate at least one million
students through its NTCTSD Million
Umpqua Bank associates in Northern California, Oregon and Western
Washington will observe the annual event by providing interactive
in-school presentations and sponsoring educational contests encouraging
regular savings habits and illustrating the differences between needs
and wants. Umpqua has participated in NTCTSD for the past six years and
will contribute to this year's Million Child Challenge by hosting more
than 70 local events reaching nearly 6,000 children.
"It is more important than ever that parents and communities take an
active role in teaching children how to save," said Nicole Stein, vice
president of community relations for Umpqua Bank. "As Americans take a
hard look at their saving habits and reevaluate how to spend smart, it's
critical that we also extend those lessons to the next generation.
Umpqua Bank is proud to be a part of this educational effort and is a
year-round resource for adults and children alike to learn
In addition to this concentrated effort for NTCTSD, Umpqua Bank'sLearn
to Earn program provides weekly opportunities for children to
save in 101 schools in California and Oregon. The program offers
on-campus banking to kindergarten through eighth grade students and
educates them about the value of saving money while encouraging
life-long money management skills using interactive activities.
Five Tips for Teaching Financial Responsibility
In an effort to extend money saving lessons beyond NTCTSD, Umpqua Bank
offers the following tips for teaching children about responsible money
-- Value of Saving - Teach children why you save and why they should save
by using everyday examples like buying groceries. Illustrate how savings
can grow by collecting money in a jar or container.
-- Needs vs. Wants -Explain the differences between needs and wants and how
to prioritize spending. Use examples like toothpaste vs. another video
-- Allowance - Consider an allowance to teach how money is earned. Provide
an allowance in a way that children can save part of it and spend part
of it (for example, if an allowance is $5, give five one dollar bills so
some can be saved and some spent).
-- Set a Goal - Setting a goal for savings or to buy a desired item will
help teach a child to be responsible for him/herself and reinforce the
feeling of accomplishment when the goal is reached.
-- Open a Savings Account - Establish regular saving habits that will last
a lifetime by opening a savings account with your child.
About Learn to Earn
to Earn (LTE) was developed in 1996 in Arcata, Calif., to teach
students in grades kindergarten through eighth the value of saving money
and to encourage life-long money management skills. The program offers a
savings account designed just for students that can be opened for as
little as $1.00 and earns interest immediately. Combining classroom
instruction, rewards, and ongoing events, LTE provides children with the
convenience of on-campus banking in 101 schools and serves more than
7,600 student accounts. For more information on Umpqua Bank's Learn to
Earn program and to find out how to enroll a new school, visit www.umpquabank.com.
About Umpqua Bank
Bank, headquartered in Roseburg, Ore., is a subsidiary of Umpqua
Holdings Corporation (NASDAQ:UMPQ) and has 150 locations between Napa,
Calif. and Bellevue, Wash., along the Oregon and Northern California
Coast and in both Central California and Central Oregon. Umpqua Bank has
been recognized for its innovative customer experience and banking
strategy by national publications including the Wall Street Journal,
New York Times, BusinessWeek, Fast Company and
CNBC. The company has been recognized for the past three years in a row
on FORTUNE magazine's list of the country's "100 Best
Companies To Work For." Umpqua Holdings also owns retail brokerage
subsidiary Strand, Atkinson, Williams & York Inc., which has locations
in Umpqua Bank stores and in dedicated offices throughout Oregon. Umpqua
Bank'sPrivate Client Services Division provides tailored financial
services and products to individual customers. Umpqua Holdings
Corporation is headquartered in Portland, Ore. For more information,
Source: Umpqua Bank